Hi, I’m Katherine!
I’m a storyteller with roots in journalism and have a deep passion for music, media and the arts. Although I started out in newsrooms, I quickly found my creative stride in brand and content marketing for fashion and entertainment. Now I specialize in influencer marketing and social media production for concerts and tours, often adding a Gen-Z twist to every campaign.
I’ve led influencer recruitment, built content playbooks and helped shape digital voices for emerging and established brands. My background in writing and art grounds my work in strong creative storytelling, while my experience in fast-paced startups and editorial teams gives me the agility to juggle multiple moving pieces and meet tight deadlines. I thrive at the intersection of culture and content—you can always count on my ability to reference a niche Vine or Tiktok.
Ask me about grammar rules or crossword puzzle clues!